Privacy Policy

Last Updated: 13/08/2026

This Privacy Policy describes how BOUGIE FLORAI PRIVATE LIMITED (“Company”, “we”, “us”, or “our”) collects, uses, processes, stores, and safeguards your personal information when you visit our website, browse our products, create an account, place an order, or interact with our services.

BOUGIE FLORAI PRIVATE LIMITED operates an online specialty retail and gifting store offering products intended for personal use, gifting, celebrations, and everyday occasions.

By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy and agree to the practices described below.

1. About This Privacy Policy

At BOUGIE FLORAI PRIVATE LIMITED, we value the privacy and security of our customers and website visitors.

We are committed to handling personal information responsibly and taking reasonable measures to protect it. We process personal information in accordance with applicable Indian laws and regulations, including the Digital Personal Data Protection Act, 2023, to the extent applicable to our business.

This Privacy Policy applies to visitors, registered users, customers, and other individuals who interact with our website or services.

2. Information We May Collect

Depending on how you use our website, we may collect different categories of information.

A. Information You Provide

When you place an order, register for an account, contact us, or otherwise use our services, we may collect:

  • Full name

  • Email address

  • Mobile number

  • Billing address

  • Shipping or delivery address

  • Contact and delivery information

  • Information submitted through contact or inquiry forms

B. Account Information

If you choose to create an account, we may collect:

  • Username

  • Password

  • Account preferences

  • Saved addresses

  • Order and purchase history

Passwords are handled using appropriate security measures and are not intended to be stored in plain-text form.

C. Order and Transaction Information

When you purchase products through our website, we may collect information associated with the transaction, including:

  • Products purchased

  • Quantity and order details

  • Order number

  • Billing information

  • Shipping information

  • Delivery status

  • Invoice information

  • Return, refund, or replacement information

  • Other information necessary to complete your order

D. Website and Technical Information

When you access our website, certain technical information may be collected automatically, such as:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Approximate usage information

  • Pages visited

  • Website interaction information

  • Cookies and similar technologies

This information helps us maintain website functionality, security, and performance.

E. Payment Information

Online payments may be processed through authorized payment gateways and other third-party payment service providers.

BOUGIE FLORAI PRIVATE LIMITED does not intentionally store sensitive payment credentials such as:

  • Credit card numbers

  • Debit card numbers

  • CVV numbers

  • UPI PINs

  • Internet banking passwords

Payment information is processed by the applicable payment provider according to its security practices and privacy policy.

3. How We Use Personal Information

We may use information collected through our website for legitimate business and service-related purposes, including:

  • Processing and fulfilling customer orders

  • Confirming purchases

  • Arranging product delivery

  • Sending order and shipping notifications

  • Responding to customer inquiries

  • Providing after-sales support

  • Processing returns, refunds, and replacements

  • Maintaining customer accounts

  • Improving website functionality

  • Improving our products and services

  • Understanding general customer preferences

  • Detecting and preventing fraudulent or unauthorized activities

  • Protecting the security of our website and systems

  • Maintaining business and transaction records

  • Complying with applicable legal and regulatory obligations

  • Sending promotional communications where permitted and where applicable consent has been provided

4. Consent and Your Choices

Where required by applicable law, we may obtain your consent before collecting or using personal information for specific purposes.

By submitting information to us or using our website, you authorize us to use that information for the purposes described in this Privacy Policy, subject to applicable legal requirements.

You may withdraw consent where legally applicable by contacting us using the details provided in this Privacy Policy.

Please note that withdrawing consent may affect our ability to provide certain services, process orders, or respond to particular requests.

5. Cookies and Similar Technologies

Our website may use cookies, pixels, and similar technologies to provide a better browsing and shopping experience.

These technologies may be used to:

  • Remember website preferences

  • Maintain shopping cart functionality

  • Improve website performance

  • Understand website traffic

  • Analyze how visitors use our website

  • Improve website security

  • Support marketing and promotional activities where applicable

You can control or disable cookies through your browser settings. Disabling certain cookies may affect the availability or functionality of some parts of the website.

6. When We May Share Information

We do not sell or rent your personal information to third parties.

However, we may share limited information with trusted third parties when necessary to operate our business and provide services to you.

These parties may include:

  • Payment gateway and payment processing providers

  • Courier and logistics companies

  • Delivery service providers

  • Website hosting providers

  • IT and technology service providers

  • Website maintenance and security providers

  • Customer support service providers

  • Marketing and communication service providers, where permitted

  • Professional advisors where necessary

  • Government departments, regulators, law-enforcement agencies, or other authorities where required by law

Information shared with service providers is limited to what is reasonably necessary for the relevant service or business purpose.

7. Retention of Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, maintaining records, resolving disputes, and complying with applicable legal obligations.

Different types of information may be retained for different periods.

Customer Account Information

Account-related information may be retained while your account remains active or until you request deletion, subject to legal or operational requirements.

Order and Transaction Records

Purchase, invoice, and transaction records may be retained for the period required under applicable tax, accounting, financial, and other legal requirements.

Marketing Information

Marketing preferences and related information may be retained until you unsubscribe, withdraw consent, or otherwise request that we stop using the information for marketing purposes, subject to applicable law.

Customer Support Information

Customer service communications may be retained for as long as necessary to resolve the matter and maintain appropriate business records.

When information is no longer required, we may securely delete, destroy, or anonymize it, subject to applicable legal obligations.

8. Protection of Your Information

We take reasonable technical, administrative, and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

Security measures may include appropriate access controls, secure systems, authentication procedures, and other safeguards appropriate to the nature of the information.

However, no internet transmission, website, server, or electronic storage system can be guaranteed to be completely secure. Therefore, while we take reasonable precautions, we cannot guarantee absolute security of information transmitted or stored electronically.

9. Your Privacy Rights

Depending on applicable law, you may have certain rights concerning your personal information.

These may include the ability to:

  • Request access to personal information held about you

  • Request correction of inaccurate or incomplete information

  • Request deletion of information where legally permitted

  • Withdraw consent where applicable

  • Opt out of promotional communications

  • Raise concerns regarding the handling of your personal information

To exercise an applicable right or raise a privacy-related concern, you may contact us using the information provided below.

We may need to verify your identity before processing certain requests.

10. Promotional and Marketing Communications

Where permitted by law and, where required, with your consent, we may communicate with you about:

  • New products

  • Special offers

  • Seasonal promotions

  • Discounts

  • Product announcements

  • Website updates

  • Other relevant promotional information

You may choose to stop receiving promotional communications by:

  • Using the unsubscribe option provided in promotional emails

  • Contacting us directly

  • Updating your communication preferences where such functionality is available

Please note that even if you opt out of marketing messages, we may still send essential service-related communications, such as order confirmations, payment notifications, shipping updates, or account-related messages.

11. Grievance Officer and Privacy Contact

If you have any questions, complaints, concerns, or requests regarding the collection or processing of your personal information, you may contact our Grievance Officer using the details below.

Grievance Officer: Rahul Sharma

BOUGIE FLORAI PRIVATE LIMITED

Email: grievance@bougieflorai.com

Phone: +91 7011633350

Address:

Third Floor, Office in P-27, Flat No. 301,
Malviya Nagar, New Delhi,
South Delhi, Delhi – 110017, India

We will review privacy-related requests and complaints and take appropriate steps in accordance with applicable laws.

12. Children’s Privacy

Our website and services are intended for adults and individuals who are legally permitted to make purchases or use online services.

We do not knowingly seek to collect personal information directly from children.

If we become aware that personal information has been collected from a child in circumstances where such collection is not permitted, we will take reasonable steps to delete the information, subject to applicable legal requirements.

13. Third-Party Services and Websites

Our website may contain links, integrations, payment services, advertisements, or other connections to third-party websites and services.

Third-party websites operate independently from BOUGIE FLORAI PRIVATE LIMITED and may have their own privacy policies, terms, and practices.

We are not responsible for the privacy, security, content, or practices of third-party websites or services. We recommend reviewing the privacy policies of those third parties before providing them with personal information.

14. Changes to This Privacy Policy

We may revise or update this Privacy Policy from time to time.

Changes may be made due to:

  • Changes in applicable laws or regulations

  • Changes to our products or services

  • Changes in website functionality

  • Changes in our data processing practices

  • Improvements to our privacy and security procedures

When we make changes, we will update the “Last Updated” date at the beginning of this Privacy Policy.

We encourage you to periodically review this page to remain informed about how we handle personal information.

15. Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us.

BOUGIE FLORAI PRIVATE LIMITED

Email: info@bougieflorai.com

Phone: +91 7011633350

Registered Address:

Third Floor, Office in P-27, Flat No. 301,
Malviya Nagar, New Delhi,
South Delhi, Delhi – 110017, India